If you’ve been dreaming all year of saving serious cash on a new mattress, this is the moment you’ve been waiting for. From the best mattresses for back pain to our favorite cooling options, these are the top deals on mattresses the WIRED Reviews team has tested in their own homes. We also track prices all year to see where the best sales are really happening.
So, if it’s on this list, it’s genuinely a good deal. Heads-up: While the prices listed below are for queen sizes, the deals should apply to all mattress sizes. Your dreams of a new king mattress are still going strong.
We’ve got more Black Friday sales coverage hot off the press, and we’ll keep it coming your way through Cyber Monday.
Updated November 28, 2025: Today’s the day! The sales keep coming. We’ve updated this list to reflect which sales are legit and which ones are not really any different than sales we’ve seen earlier this year.
WIRED Featured Deals
Bear
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Photograph: Nena Farrell
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Courtesy of Bear
The WIRED Reviews team has crowned the Bear Elite Hybrid as the best mattress for back pain we’ve tested to date. It comes in three firmness options, including Soft, Medium, and Firm. WIRED testers have found Firm helpful for spinal alignment, and you can also add a Celliant cover for a fee, designed to help with muscle recovery. In addition to the sale, Bear is also throwing in a free accessories bundle (two pillows, a sheet set, and a mattress protector). Use WIRED40 for 40 percent off, which is an additional 5 percent off the current offer on the site.
Helix
Courtesy of Helix Sleep
Helix Sleep
Midnight Luxe Hybrid Mattress (14-Inch)
We test many, many mattresses—so it’s saying something that the Helix Midnight Luxe has been our favorite overall mattress for seven years running. This specific model is designed for side sleepers, but the brand’s slogan is “designed for every body”—there are plenty of options for every sleeping position. Helix’s Black Friday sale is underway, but you can get additional savings by using our exclusive coupon code WIRED27 for 27 percent off.
Saatva
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Photograph: Nena Farrell
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Courtesy of Saatva
Saatva mattresses strive to be the intersection of luxury, natural materials, and support for many sleepers. One model in particular that we’ve tested, the Saatva Rx, offers serious pressure relief for even the most persistent aches and pains. It incorporates micro coils and pressure-relief foam, so the price is usually on the higher side. However, Saatva’s holiday sales promo should take some strain off your wallet, as you can save $400 off purchases of $1,000 or more. Use our link below.
Nolah
Courtesy of Nolah
The top pick we’ve tested for side sleepers, Nolah’s Evolution Hybrid, effortlessly bundles together pressure relief, temperature regulation, and spine alignment. The brand is also stacking up a good deal for Black Friday, starting right now. In addition to the 35 percent off sale now, use code WIRED50 for an extra $50 off.
Birch
Courtesy of Birch
Birch
Luxe Natural Mattress
If you’re looking to get memory foams and other man-made materials out of your bedroom in favor of an all-organic mattress, the Birch Luxe Natural has been a consistent winner for us. It has an organic cotton Euro top that gives your pressure points a cushioned surface to slightly sink into. Layers of natural wool are incorporated underneath for breathable temperature control. Latex is pressure-relieving, like memory foam, but without any chemicals involved. It’s also organic, with Global Organic Latex Standard (GOLS) certification. Pocketed coils help support you where you need it most. Birch is also throwing in two free pillows with every mattress purchase. To make it even better, you can use code WIRED27 for even more savings.
Silk & Snow
Courtesy of Silk & Snow
Silk & Snow
S&S Organic Mattress
Canadian brand Silk & Snow uses high-quality materials and thoughtful construction in its mattresses, with prices that are hard to argue with. In the S&S Organic hybrid’s case, there are several organic certifications too. With GOLS-certified organic cotton, organic wool, and GOLS-certified latex atop pocketed coils, it eliminates any guesswork about materials and focuses solely on support. For Black Friday, Silk & Snow is offering up to $300 off on mattresses, no code needed.
Avocado
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Photograph: Scott Gilbertson
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Photograph: Scott Gilbertson
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Photograph: Melissa Krused/Avocado Mattress
Avocado
Green Organic Hybrid Mattress
Avocado takes the notion of “all-natural” mattresses very seriously, with an extensive list of certifications to back its claims. The Avocado Green hybrid mattress comes in Firm (base model), Medium (pillow top), and Plush (box top, which is an even thicker version of a softer pillow top). Medium and Plush cost a bit extra, but we previously tested the Firm model and loved it. Its organic latex and coil construction provided lumbar support, temperature regulation, and pressure relief to the point where it got a near-perfect score. For Avocado’s Black Friday mattress sale, you can take 20 percent off your purchase, no code needed.
Wolf
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Photograph: Julia Forbes
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Photograph: Julia Forbes
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Photograph: Julia Forbes
Wolf
Memory Foam Hybrid Premium Firm Mattress
Wolf mattresses are not ones you should overlook. Each time our team has tested a Wolf mattress, we were impressed with its quality and performance. The Wolf 13-Inch Memory Foam Hybrid Premium Firm Mattress is quite a name, but this hybrid mattress excels with temperature control thanks to a cooling cover, foams, and coils. It’s just firm enough that you can move around without feeling stuck, and it also maintains spinal alignment. Wolf’s Black Friday mattress sale is now live, with 15 percent off on your purchase.
Sleep Number
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Photograph: Julia Forbes
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Photograph: Julia Forbes
If you’re trying to decide between a sleep tracker or a new mattress, I’ve got news for you—Sleep Number can do both. The p6 is a smart bed that lets you adjust your preferred firmness; pressure relief levels; and, paired with an adjustable base, the angle of the head and foot of the bed. It also tracks your sleep, noting any changes in your heart rate, breathing, and deep sleep. For Black Friday, Sleep Number is offering free shipping plus discounts for bed and base bundles. Free shipping’s a big deal because it’s usually a separate fee from Sleep Number for a team to come set up the bed for you. Now, it’s just part of your purchase.
Tiami
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Photograph: Julia Forbes
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Photograph: Julia Forbes
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Photograph: Julia Forbes
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Photograph: Julia Forbes
Tiami
Luxury Hybrid Mattress
When the aches and pains are too much and your mattress isn’t helping, it’s time to call in the big guns. Tiami’s Luxury Hybrid has a firmer feel; cushioning memory foam layers; and unique, foam-capped coils that help relieve pressure around your joints. It’s a specialty mattress through and through, which makes Tiami’s Black Friday mattress sale even more enticing. It’s the lowest price we’ve seen all year, thanks to its Black Friday promo at 40 percent off, no code needed.
Essentia
Courtesy of Essentia
Essentia
Tatami Organic Mattress
You’re searching high and low for an organic mattress, but not just any organic mattress will do—it has to be vegan as well. (Many organic mattresses aren’t vegan due to the inclusion of wool.) For those who aim to live (and sleep!) by vegan protocols, Essentia’s Tatami mattress is right up your alley. It’s got organic cotton, organic latex, and organic foam all meant for pressure relief, temperature control, and strong lumbar support. Essentia is offering 25 percent off mattresses plus two free pillows as part of its Black Friday Mattress sale. (Discount reflected in cart.)
Naturepedic
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Photograph: Martin Cizmar
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Courtesy of Naturepedic
Naturepedic
EOS Classic Organic Mattress
Naturepedic checks a lot of boxes with its EOS Classic mattress. It’s got customizable firmness on each side of the mattress. It’s one of the best mattresses we’ve tested to date. It’s also made with organic materials, making it one of the best organic mattresses we’ve come across. Naturepedic is offering 20 percent off sitewide for Black Friday and throwing in a free accessories bundle (organic mattress protector and pillows) on orders of $699 or more.
Leesa
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Photograph: Martin Cizmar
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Courtesy of Leesa
Leesa’s Sapira Chill Hybrid ranks as one of the best mattresses by our account (more specifically, the best hybrid mattress), thanks to its cooling and lumbar support. It features a quilted pillow top with a cooling cover, along with pressure-relieving foams and pocketed coils. There are three firmness levels to choose from, but if you have back pain, you may want to opt for something firmer to support spine alignment. Plus, the Sapira Chill’s pillow top will soften things out a bit. While the price for this mattress isn’t the lowest we’ve seen this year, Leesa’s Black Friday sale is pretty good. You can take 30 percent off select mattresses, including the Sapira Chill.
Plank
Courtesy of Plank
For those who feel like a mattress is never quite firm enough, the Plank Firm is one of the team’s favorite beds that delivers a truly firm feel. It’s actually dual-sided, with one side “firm” and the other “extra firm,” so you can get the utmost, unyielding support. It’s been a hit with some of our testers who have back pain and look to firm beds to maintain spine alignment. To keep your wallet balanced, too, Plank is offering 30 percent off with code BFRIDAY30.
Black Friday Bedding Deals
No new mattress setup would be complete without sheets, pillows, and sleep accessories. Black Friday’s the time to get the best of the best, because these are deals we’re pretty hyped about.
My Green Mattress
Courtesy of My Green Mattress
My Green Mattress
Organic Latex Topper
You’re looking for a quick hack to revitalize your mattress’s support—before your guests arrive for the holidays. Mattress toppers can help buy you some time while increasing pressure relief, support, and overall comfort. This organic latex mattress topper from My Green Mattress has two inches of firmer-feeling, GOLS-certified Dunlop latex. For Black Friday, you can get 15 percent off sleep accessories, including this organic latex topper.
Helix
Photograph: Wired
Helix Sleep
GlacioTex Premium Mattress Topper
Here’s another hypothetical for you, based on personal experience: You know someone living in a dorm, and their mattress just straight-up sucks. Sleep’s crucial for these scholars, and Helix’s GlacioTex Memory Foam Topper is designed to provide pressure relief and temperature regulation to help elevate the lowliest of dorm-room beds (aka, a glorified piece of foam wrapped in a tarp). Use code WIRED27 for 27 percent off this topper.
Cozy Earth
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Photograph: Nena Farrell
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Courtesy of Cozy Earth
Cozy Earth
Bamboo Sheet Set
We’re covering all sorts of Cozy Earth Black Friday deals right now. But these bamboo sheets are so lovely, we’re giving them a shoutout twice. If you’re still struggling with gift ideas, these sheets are a cooling, luxurious option the recipient will use often (at least, I’d sure use them). Plus, the limited edition seasonal patterns are too whimsical to pass up. These sheets are currently 45 percent off and are selling out quickly.
Brooklinen
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Courtesy of Brooklinen
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Photograph: Louryn Strampe
Brooklinen
All-Season Down Comforter
If you crave the experience of being wrapped in something similar to a fluffy cloud, chances are you’d really like a down comforter. WIRED reviewer Louryn Strampe likened Brooklinen’s all-season down comforter to something you’d see in a hotel, with its starchy cover and fluffy fill. For Black Friday, Brooklinen is running a 25 percent off sale.
Coop
Photograph: Julia Forbes
Coop Sleep Goods
Original Adjustable Crescent Pillow
The first time I technically tested this crescent pillow was in a friend’s guest room, and I’ve been a fan ever since. This adjustable pillow’s bottom has an arch, allowing your shoulders to press into the pillow and providing more cushion around your neck. You can also add fill (which comes in a separate bag) to make it firmer, or take some out to increase softness. You can take 25 percent off as part of Coop’s Black Friday sale.
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